A new study from Cognitect suggests you should be thinking about mobile development in a new way.
In a blog post, the company’s CEO David Sacks outlined a roadmap to developing a mobile app that would run on iOS and Android devices.
“If you’re going to be developing for the mobile platform, it’s really important to think about what you’re building, how you’re approaching it, and what your customers want,” he wrote.
“In the context of mobile, we’ve found that the first step is building a web app.”
As for the second, Sacks wrote: “In many cases, your target customer will be using the web to access the app, not just the mobile app.
And if you’re not thinking about this at all, you’re just wasting time and money on a product that doesn’t really serve you.”